CHAMPION enters the Irish market

Antwerp, 10 April 2015 – CHAMPION lubricants, the Belgian brand with a presence in 88 countries around the world, has announced that from April 2015, Champion lubricants will be distributed in Ireland through a new partnership with Serfac Limited.

CHAMPION, Release The Full Potential

CHAMPION helps achieve greater levels of power and efficiency. The new range delivers peak performance in the most challenging conditions, enabling both the engine and the driver to fulfill their potential.

Gillian Fanning of Serfac explains: Lubricants quite literally bring engines to life and give them the strength to perform and endure.  Champion has developed advanced lubricant solutions and categorizations that respond to the swiftly changing lubricants market of today – and tomorrow.  Our customers will be reassured to find a perfectly tailored product for their needs and vehicle requirements. Champion products are named to clearly express their benefits and to give our customers a lubricant that supports their own goals and priorities.”

CHAMPION offers unprecedented support and online tools

To give distributors and users a level of support unseen in the lubricants industry today, CHAMPION offers extensive training and industry support. The dedicated Champion website has product finder tools which identify suitable products, including equivalents for other lubricant brands, a wealth of technico-commercial information and training modules that share the latest technical insights and materials. Visit for more product information.



 CHAMPION lubricants product ranges are:

PRO RACING: Thanks to their high viscosity at elevated temperatures and low friction characteristics, the PRO RACING lubricants boost engine performance to enable it to excel in severe operating conditions, such as racing and sportive driving.


OEM SPECIFIC: Tailor-made lubricants that meet and exceed the demanding specifications of Original Equipment Manufacturers (OEMs).


ECO FLOW: Thanks to their exceptionally low viscosity, Eco Flow lubricants demonstrate excellent fluidity at all temperatures and optimise fuel economy.


NEW ENERGY: Advanced lubricants with specially selected active components that fight against contamination and ensure first-class cleanliness. They deliver optimal performance in demanding conditions, like city driving, start-stop traffic and long journeys at high speed.


LIFE EXTENSION: Thanks to their boosted formulations, these lubricants bring ultimate protection for vehicles operating under severe strain on a daily basis and accumulating a high number of kilometers.


ACTIVE DEFENCE: This range of oils will maintain the robust performance of less recent vehicles. By securing first-class lubrication, active antioxidant protection, easy cold start and general protection of the entire system, the oils give older vehicles excellent protection.


RETRO FORMULA: This range of high quality mineral lubricants is especially adapted to the needs of collector and vintage cars. It offers good protection against wear, oxidation and corrosion and will help extend the life of a classic car even further.


CHAMPION product categories:
·       Passenger Car Motor Oils ·       Motorcycle
·       Heavy Duty Motor Oils ·       Marine
·       Transmission Fluids ·       Agriculture
·       Brake/Steering/Leveling Fluids ·       Industry
·       Winter Fluids ·       Greases
·       Maintenance Products


Technologically advanced lubricants that meet market drivers

Advanced and additive-enriched yet affordable, CHAMPION has pushed ahead to meet the deep structural changes in the global marketplace. CHAMPION sees this as the ideal time to address the three market drivers: emissions legislation which is inspiring manufacturers to develop smaller engines and aftertreatment systems; fuel economy made necessary by climatic change and economic pressures; and the need for active oils that give vehicles the durability to endure alternative fuel, city driving and smaller engine size.


About Champion

Champion is a trademark of Wolf Oil Corporation, one of Europe’s leading independent lubricants companies, with a clear vision for the future. Wolf Oil Corporation is an independent lubricants company and a rare ‘pure player’ in our industry. We specialize 100% in lubricants designed to enhance engine performance and longevity, while lowering consumption and emissions. By using the latest formulations and technologies, we blend tailored lubricants which fulfill very precise requirements. Thanks to our relationships with leading additive companies, we are able to meet even the most stringent needs and challenging environments. Wolf Oil Corporation has been in operation since 1955 and built accumulated decades of expertise. Today, our 200 specialists are committed to delivering outstanding products and a flexible, reliable service. From technical advice, product development and formulation, through to filling, packaging, logistics and marketing tools, we provide our customers with extensive levels of support. The world of engineering is becoming highly complex and technology-enhanced lubricants are critical to this evolution. We are excited by the role that advanced lubricants will play in the drive towards a cleaner and more efficient future.